Gold fragments in beauty care (and not only)

Written by: Francesca Marotta
13 December 2020
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Who would not like to take a dip in gold coins like Scrooge McDuck? It could be a small gift for Christmas that would at least allow you to experience the sensation. Utopian dreams aside, a "taste" of what the comic book magnate feels is offered by cosmetics, which inserts splinters of the precious metal into skin care treatments to make it shine. Cleopatra also used it, sleeping every night with a mask to which she added a very fine golden powder. The subject of studies to verify its stimulating properties for blood and lymphatic microcirculation, which has been extolled since Ancient Rome, when it was included in anti-inflammatory and antibacterial balms, there is no doubt that the products containing it satisfy the senses. Giving a golden glow effect, provided by its reflective ability: as if by magic, and by optical effect, it cancels small shadows, reducing the visual perception of the signs of aging. Results to be expanded also with the accomplices of make-up, from illuminating powders to lipsticks. On the other hand, the perfumes proposed in bottles that seem to be coated with a flow of melted nuggets give a sensation of richness and luxury.

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